About
Who is Janneke ten Hoor?
A passionated professional in hospitality and international business
I grew up between two worlds.
On my father’s side, hospitality runs through generations. On my mother’s side, health care shaped conversations around empathy and responsibility. What once seemed like two completely different industries, I later realised share the same foundation: care, attention and the feeling you leave behind.

Foundations
Working long days in a bakery taught me discipline and customer awareness early on. Competitive horse riding shaped my patience, structure and resilience. Books and puzzles filled my free time, quietly building the logical and critical thinking skills I rely on today.
Professional Development
From hospitality to strategy
Hospitality was never just a study choice; it felt natural. During my years in luxury hotel operations, I learned what it means to lead under pressure, maintain quality when expectations are high, and stay calm when complexity increases.
Over time, my curiosity expanded beyond operations. I became increasingly interested in the strategic side of organisations: performance, structure, long-term value and decision-making.
International Perspective
Living and studying in different countries strengthened my adaptability and independence. Being outside my comfort zone challenged me, but it also shaped my resilience and confidence in unfamiliar environments.
I believe global perspective is not just about geography, but about openness, curiosity and the willingness to continuously learn.
